Growing Your Business With Freelancers This Holiday And Lockdown

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Growing Your Business With Freelancers This Holiday And Lockdown

Why Hire Freelancer, and Why Now

As workforce trends rapidly shift, more companies find themselves in need of talent. 

In some cases, it’s because they don’t have enough traditional staff (full or part-time) to meet their customers’ requirements; in other situations, it’s because their staff don’t have some of the specialized skills they need to pivot quickly to keep up with a rapidly evolving industry. In fact, in a 2019 survey, 63 percent of employers said that talent shortages were a major concern for the organisation.

There are many ways in which businesses can use freelance talent during the holidays to supplement their workforce needs, from temporary assistance to big projects to more permanent or long-term projects. Here are just some of the advantages of hiring freelancers on holidays.

Why Now?

The holidays are a time of year where many firms are facing a rush of consumer and client interest, but do not have the resources to add permanent vacancies.

This season (from November through January) is the ideal time for companies to hire more freelancers to find the talent they need.

Large Talent Hub

It can be difficult to attempt to recruit a short-term workforce, particularly if you are situated in a place where there are not a lot of eligible applicants. 

You can hire freelancers from anywhere in Nigeria or even around the world if you hire them. This gives you a much wider scope without settling for someone who is “good enough but not exactly what you were hoping to get to find the right abilities and experience. It is not restricted by geography or other restrictions that you might encounter with a local talent search to find the exact right person for the job.

More Workforce Flexibility

The holidays are a time when many companies see dramatic fluctuations in their volume—especially in the retail space. 

It is difficult to employ permanent positions to manage short-term fluctuations (especially if you need to hire a lot of people very quickly). When the holiday season is over and you have to lay off a significant portion of your workforce, hiring people as permanent employees can also put you in a bind. Freelance professionals operate specifically on a contract basis, so when you need them for high-demand seasons, they are available.

Add Skills Quickly to Address Empty Void in Your Team

It would be impossible to try to recruit the right talent and get them fully up to speed within your company between now and when you need things to be up and running to take advantage of the holiday season. For instance, if you pivot to online sales for the first time or hope to expand your restaurant carryout options for the first time, you may not have the skills within your team to make these things happen.

On the other hand, freelancers are ready and available to take on work right away. You can employ one or more freelancers to address gaps in the abilities of your current team and get an immediate return on your investment. We have freelance professionals at Mtcheew who work in thousands of different industries, offering everything from general to highly specialized competencies.

Some freelancer skills you might want to take advantage of during the holiday season include:

  • Holiday marketing strategies
  • E-commerce website design
  • Dropshipping services
  • Social media ads
  • Search engine marketing (SEM)
  • Amazon product descriptions
  • Graphic design
  • Photography or photo editing for online retail sites
  • Holiday-themed social media AR filters
  • Holiday card design
  • PR and media outreach
  • Influencer marketing
  • Translation services
  • HR consulting services
  • Video creation and editing

Get the Holiday Workforce You Need with Freelancers

At Mtcheew, in hundreds of different industries and specialty areas, we can help you find qualified freelance talent for thousands of projects and tasks. Start planning now and be ready for anything that this holiday season brings.

Tackle That Big Project Before the End of the Year

You might have a large project as the end of the year approaches, which has been on the back burner for a while now. Hiring a freelancer can help you get that project moving before the end of the year comes and you lose the budget you have already allocated for it no matter the reason for the delay.


Author Since: November 18, 2020

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